personal denim market research and analysis

denim market movement-"product"

--LINE EXPANSION PROPOSED BY TRENDY CONTEMPORARY LOOK

* REISSS LAUNCHED 1971 LINE
*ASOS LAUNCHED DENIM COLLECTION CALLED ASOS DENIM.
*NEW LOOK WAS REBRANING DENIM LINE CALLED "YES YES"







PREMIUP JEANS WITH DESIGNER TOUCH

*BRAND "JACOB COHEN" HAS DESIGNED HAND MADE TAILERING DENIM APPLIED "MADE TO ORER SYSTEM"

* THROUGH "MADE TO ORDER PROJECT" IN PRADA, DENIM HAS BEEN EXCLUSIVELY OFFERED IN MILANO "CORSO VENZIA STORE"





ECO FRIENDLY DENIM




DENIM MARKET MOVEMENT-"PRICE"



"SUB PREMIUP PRICE ZONE TO ATTRACT MORE CUSTOMERS

• brand: easy monet, vintage revolution, recession denim, denim junkie, nine days

DENIM MARKET MOVEMENT " PLACE"



INVESTMENT FOR STORE EXPANSION

*BRAND: SEVEN ALL AMN KIND ---PLAN TO OPEN GLOBAL SRORES AS THE FORM OG FLAGSHOP IN ASIA MAKKET

UTILIZING WITH FORM OF OWNED-STORE

*BRAND :DISEL PURSUIT THE FORM OF OWNED SHOP TO MINIMIZE THE LOSS OF PROPERTY AND REACT TO RETAIL ATMOSPHERE QUICKLY.






UTILIZING THE PLACE FOR BRAND SHOWCASE AND SIGNATURE ROOM

BRAND: ROCK & REPUBLIC, PAGE DENIM






RESIDENTIAL INTERIOR

CLOSE TO RESIDENTIAL INTERIOR TO MAKE SHOP MORE COMFORT AND WARM IN ATMOSPHERE CUSTOMERS EASILY VISIT.






DENIM MARKET MOVEMENT -"PROMOTION"

• INCREASE THE NUMBER OF DENIM BLOGGER- SOCIAL NETWORK POWER

AS INCREASING BLOGGERS STIMULATE TO DEVELOP THE VIEW POINT OF DENIM, BRAND WISELY CATCH THEIR POTENTIAL AND POWER AND USE THIS INTO THEIR MARKETING.





CONCLUSION